How can endurance, ownership, and gratitude help leaders navigate failure and build lasting success, both in business and in life?
Today’s guest is a sales executive, entrepreneur, and ultra-endurance athlete who proves that the mindset required to survive 40-hour races is the same mindset needed to survive, and grow, from business failure. Introducing Ned Phillips, founder of The Sales Movement, host of The Sell and One More K, and 2024 Singapore Backyard Ultra Champion. They explore the intersection of endurance sports and entrepreneurship. From navigating a startup failure to completing 40 hours at the Backyard Ultra World Championships, Ned shares hard-earned lessons on grit, sales mastery, and sustainable performance.
Takeaways
Build resilience through intentional discomfort. Endurance training—physical or professional, strengthens your ability to handle real-world crises with clarity and composure.
Practice extreme ownership. Celebrate wins with your team, but take 100% responsibility for failures, no blame, no excuses.
Sell outcomes, not yourself. Customers don’t want your product; they want the benefit it provides. If you’re talking more than 50% of the time, you’re doing it wrong.
Reframe failure as education. Business setbacks can become your greatest leadership advantage when approached with honesty and gratitude.
Pace for sustainability, not speed. Like Backyard Ultra racing, leadership rewards consistency, recovery, and showing up hour after hour, not burning out early.
Review everything to improve faster. Record and study your sales calls, pitches, and conversations, greatness requires deliberate practice.
Lift credibility through transparency. Build in public, and be willing to fail in public with the same integrity.
Quote of the Show:
“If you are speaking more than 50% of the time, you are doing a bad job as a sales or an entrepreneur because you’re not listening.” - Ned Phillips
Links:
The Sales Movement Company website: https://thesalesmovement.co/
Ned’s Instagram: https://www.instagram.com/nedphillips2/?hl=en
Ways to Tune In:
Spotify: https://open.spotify.com/show/580aLDKac1ld031W4nWDtp
Apple Podcasts: https://podcasts.apple.com/us/podcast/chief-endurance-officer/id1680214218?uo=4
Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy50cmFuc2lzdG9yLmZtL2NoaWVmLWVuZHVyYW5jZS1vZmZpY2Vy
Amazon Music: https://music.amazon.com/podcasts/3c96880f-8dcd-4a6e-b1c8-fda816f872a9
Podchaser: https://www.podchaser.com/podcasts/chief-endurance-officer-5250102
Listen Notes: https://www.listennotes.com/podcasts/chief-endurance-officer-ringmaster-KMdv2I8XwkN/
YouTube: https://youtu.be/hoRjg023ryw
Keep up to date on our social accounts:
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Join my Endurance Leadership Community: https://endurance-leadership-community.mn.co/share/_C3ZDRz7OX2vbCme?utm_source=manual
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